{"id":3270,"date":"2022-10-14T11:54:25","date_gmt":"2022-10-14T11:54:25","guid":{"rendered":"https:\/\/qezako.helenetalbot-mestests.fr\/who-are-we\/"},"modified":"2026-03-30T13:07:43","modified_gmt":"2026-03-30T13:07:43","slug":"who-are-we","status":"publish","type":"page","link":"https:\/\/www.qezakosolutions.com\/en\/who-are-we\/","title":{"rendered":"Who are we?"},"content":{"rendered":"
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Who are we?<\/h1>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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\"Woman's<\/span><\/div>\n<\/div>\n\n
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Innovation serving connected packaging and POS displays<\/h2>\n<\/div><\/div>\n\n

Giving your products a voice.<\/h3>\n

In an increasingly digital world, packaging should no longer be just a box. With Qezako, transform every pack into an interactive media channel, creating a direct and lasting bond between your brand and your consumers. <\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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The story of Qezako<\/span><\/h2>\n<\/div><\/div>\n\n
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2022<\/span><\/div>\n\t\t\t\t\t
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2022<\/span><\/div>\n\t\t\t\t\t\t\t\t
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The Birth & The Pioneers<\/span><\/h4>\n\t\t\t\t\t\t\t\t\t

The Concept:<\/strong> Creation of Qezako and the launch of our first smart QR code. Our initial mission: to unveil the manufacturing secrets and the true origin of products.<\/p>\n

First Steps:<\/strong> Signing our historic first clients, Filt 1860 and Le L\u00e9gume, who were the first to believe in our vision of transparency.<\/p><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\n\n
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2023<\/span><\/div>\n\t\t\t\t\t
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2023<\/span><\/div>\n\t\t\t\t\t\t\t\t
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Incubation at the Highest Level<\/span><\/h4>\n\t\t\t\t\t\t\t\t\t

Excellence:<\/strong> Qezako is selected by EuraTechnologies, Europe's largest startup incubator.<\/p>\n

Acceleration:<\/strong> This world-class ecosystem allowed us to structure our technology and prepare for our transition to industrial scale.<\/p><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\n\n
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2024<\/span><\/div>\n\t\t\t\t\t
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2024<\/span><\/div>\n\t\t\t\t\t\t\t\t
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Digital Pivot & Auchan Partnership<\/span><\/h4>\n\t\t\t\t\t\t\t\t\t

Strategic Shift:<\/strong> A major pivot towards Digital Packaging and large-scale product data management (PIM\/marketing).<\/p>\n

Market Validation:<\/strong> Signed our first nationwide retail client with a rollout across Auchan's private label (MDR) products.<\/p><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\n\n
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2025<\/span><\/div>\n\t\t\t\t\t
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2025<\/span><\/div>\n\t\t\t\t\t\t\t\t
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Growth & The Phygital Era<\/span><\/h4>\n\t\t\t\t\t\t\t\t\t

Strategic Support<\/strong>: Qezako becomes an HODEFI 2025 Laureate, secures the French Tech Grant (BFT) from BPI France, and receives financial backing from Banque Populaire to fuel its expansion.<\/p>\n

Innovation:<\/strong> Launch of Qezako Stories, an immersive format reaching over 40 million products annually.<\/p>\n

Influence:<\/strong> First exhibition at the Tech For Retail trade show in November 2025. This direct engagement with key decision-makers confirmed the critical need for phygital solutions in the future of retail.<\/p><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\n<\/div>\n\t\t\t\t
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My name is Nicolas JACQZ,
and I am the founder of Qezako Solutions.<\/h2>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n
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\"Nicolas\"<\/span><\/div>\n<\/div>\n\n
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It all started with a simple observation: as a consumer, I often struggled to access clear and comprehensive information about the products I was buying.<\/strong><\/p>\n

My initial goal was to bring more transparency and to unveil the true impact of production.<\/p>\n

By working on this challenge, I realized that the stakes went far beyond simple information. It was about creating a lasting bond between the consumer and the brand. To achieve this, the most obvious starting point was the product itself: moving from the physical to the digital world (what we now call Phygital). <\/p>\n

With Qezako, we enable brands to provide dynamic, structured, and real-time information, while creating a direct point of contact with their consumers.<\/p>\n

Since 2022, based in Roubaix, I have been developing Qezako Solutions as a digital packaging and POS platform designed to structure product content and support brands within a constantly evolving regulatory environment.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"dipi_cpt_category":[],"class_list":["post-3270","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/pages\/3270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/comments?post=3270"}],"version-history":[{"count":2,"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/pages\/3270\/revisions"}],"predecessor-version":[{"id":3272,"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/pages\/3270\/revisions\/3272"}],"wp:attachment":[{"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/media?parent=3270"}],"wp:term":[{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/www.qezakosolutions.com\/en\/wp-json\/wp\/v2\/dipi_cpt_category?post=3270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}